GROW YOUR OWN PAINTBALL BUSINESS SEMINARS
REGISTER NOW : 703-327-7640
PEV’S GROW YOUR PAINTBALL BUSINESS SEMINARS
Pev’s Paintball has been serving paintball enthusiast for 22 years and Mike “Pev” Peverill has been considered a Pioneer in the Paintball Retail and Field Business. Pev founded Pev’s Paintball in 1993 and has continued to successfully grow and maintain his business by operating his business “like a business”. Pev designed and built from the ground up the state of art Paintball Park in the Washington, DC Region and continues to attract visitors from all over the world to include High Profile Celebrities such as Ken Griffey Jr, Ray Lewis, Alex Ovechkin, the entire Atlanta Braves MLB team and many more.
Pev’s background in Business Management and Analytics from the Department of Defense and his passion for Marketing has helped him mold Pev’s into one of the most recognizable Paintball Parks and Pro Shops in the world. He has been teaching paintball seminars for over 15 years along with a Keynote Motivational Speaker multiple times for Ford & Blue Diamond Powerstroke Diesel.
Pev founded the first ever Paintball Tech Seminars in 1993, which eventually grew the concept of “Tech Training” world wide for Paintball Manufacturers. Pev has consulted and advised numerous paintball parks and continues to offer his consulting services worldwide.
Pev - aimAlong with being the Founder, CEO, and President of Pev’s Paintball, Pev was President of Procaps Direct, Sr. VP of Procaps and was instrumental in creating and setting up the Procaps Direct Distribution Network. He also assisted with Marketing and Product design at Procaps to help create marketing tools for Paintball Dealers to better sell the products.
Pev is now using the vast knowledge of the paintball industry to educate, train, and mentor Paintball Field & Store Owners. He offers a variety of seminars that are guaranteed to help Grow your Paintball Business.
SEMINARS
1. BIRTHDAY PARTIES ARE THE FUTURE FOR PAINTBALL PARKS
Mike “Pev” Peverill will be presenting a 1-hour training seminar on how to bring in “a lot” of additional income to your field by hosting Birthday Parties. Birthday Parties should be a major part of your core business model. Birthday Parties can be your highest profit sales category allowing walk-on play, etc. to be the “gravy” for your business. Pev will be covering, among other items, the following:
- Understanding the Birthday Party Market
- Why Birthday Parties will help your business
- Mom’s are the Golden Ticket
- How to structure a successful Birthday Party at your field.
- The secret ingredient Mom’s want
- Marketing the Birthday Party
- How to decide on a pricing structure and party package that fits your field and make money.
- What your park needs to be the #1 birthday choice for moms
- And more
2. RAPIDLY GROWING YOUR BUSINESS WITH LITTLE OR NO EXPENSE
Mike “Pev” Peverill will be presenting a 1-hour training seminar covering paintball business and field marketing. Gain from over 20 years experience running one of the World’s first class paintball field and retail operations. This session will be covering, among other items, the following:
- Field marketing using the basic theme of “Growing Your Customer Base with Limited Dollars.”
- Proven techniques and marketing strategies through many programs.
- Getting new participants quickly.
- Having participants show up during the slower season when you need cash the most.
- Local business sponsorships.
- Working with local organizations with fundraisers – making both money.
- Getting people back to the field.
- Understanding and properly implementing Daily Deals such as Groupon, Living Social, and others.
3. GROUP AND CORPORATE SALES STRATEGIES
Mike “Pev” Peverill will be presenting a 1-hour training seminar covering Group & Corporate Sales. Pev will share some secrets that have worked to reach and bring out companies during a slow economy. This session will be covering, among other items, the following:
- How to promote the party concept in community.
- Attracting companies to your facility when budgets have been cut due to economic climate.
- Being creative to lure big and small companies to your facility.
- Offering additional features and activities for minimal cost but great profit.
- Team Building activities.
- How to gear an outing to a company’s needs and budget.
- How to promote your field to local companies.
4. THE FUTURE OF PAINTBALL AND TRENDS OF COMPETING INDUSTRIES
Mike “Pev” Peverill will be presenting a 1-hour informative seminar sharing insights and strategies from other industries that the Paintball industry is competing against for market share dollars. Pev has attending numerous seminars for these other industry associations learned their strategies. If you care about NOT losing sales to other industries, then you need to attend this seminar. Pev has already implemented this knowledge at his own park to be more competitive in the recreational market. Insights include:
- Laser tag industry
- FEC – Family Entertainment Centers
- Amusement Parks
- Bounce House Parks
- And others
5. GROWING YOUR REVENUE WITH KIDS
Mike “Pev” Peverill will be presenting a 1-hour seminar covering an emerging demographic, “Kids ages 5 to 9” and the benefit of offering low impact and Pee Wee Paintball. Hear why other industries don’t want their customers to know about Pee Wee Paintball due to fear of losing them.
- The business of activities for Kids ages 5 to 9 has huge potential
- Understanding the Benefit of Pee Wee Paintball
- Offering Low Impact 50 Cal options
- Family Fun Centers will start offering Pee Wee Paintball if we don’t
6. USING ON-SITE MARKETING, UPGRADES, AND ADD-ONS TO INCREASE ADDITIONAL SALES
Mike “Pev” Peverill will be presenting a 1-hour seminar how Pev’s gets an additional $10,000+ per month in sales from customers already at the park. Pev will show you marketing strategies to encourage the sales of “add-ons, upgrades, and ancillary sales.”
- Using Signage on site to showcase upsell items
- Proper Placement of Signage in how to use them to increase sales
- Key paintball items to offer for add-ons and upgrades
- Key non-paintball items to offer for add-ons and upgrades
- Ancillary sales are a gold mines
7. DESIGNING YOUR PARK TO INCREASE YOUR PROFIT (ON-SITE TOUR)
Mike “Pev” Peverill will be presenting a 3 hour guided tour and training session at his world class paintball facility sharing his years of experience in field operations. The session includes shuttle service between the Hyatt and the field on Friday. Note departure and return times before registering for session. Pev will be covering, among other items, the following:
- Tour of Pev’s Paintball.
- On site Marketing to increase impulse sales
- Keeping field fresh and new.
- Cutting cost and increasing profit
- Creating props that can be easily rearranged.
- Setting up fields to be modular for quick changing and offering variety.
- The use of “Air Traffic Control” system to keep participants playing and happy.
- The art of flipping equipment many times a day to increase profits without expenses of additional equipment.
- Revenue opportunities from food concessions.
- Efficient rental equipment operation.
- Revenue opportunities from onsite proshop.
- Parents Lounge – Keeping Mom happy.
- Stream lining the registration/check in process to be quicker and more profitable.
- Getting ancillary sales from add-ons and food.
8. FOOD & BEVERAGE 101 – YOUR OWN MONEY TREE
Mike “Pev” Peverill will be presenting a 1-hour seminar covering why having a Food & Beverage (F&B) option at your paintball park is like having your own money tree. Depending on how much you water it relates to how much it will grow. Every wondered why F&B is so prominent at Disney, Movie Theaters, Theme Parks, Sporting Events, etc? It should be prominent at your facility too, and it does require a Chef or Kitchen staff to make it happen. Pev will show you why F&B at Pev’s has grown over 20% every year and has added huge sales to their existing revenue stream.
- Avoid the fear of Basics License Requirements
- Low cost set up
- Using F&B Vendors to supply equipment
- Hot Food Options
- Why Food will boost Birthday Party and Group Sales
- Partnering with local restaurants
- Small “Foot Print” equipment doesn’t require much space
- And much, much more.
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TESTIMONIALS
“ANOTHER GREAT LEARNING EXPERIENCE”
Thanks for another great learning experience. I have attended your classes for the past several years and get something new every time. I appreciate what you are doing to help field owners. In fact, the only reason I came to the extravaganza this year was for me and my new manager to get schooled by you. All the best to you and your family.
Derek
Commando Paintball Sports Wisconsin
“EXTREMELY IMPRESSED”
First and foremost I would like to thank you for all of the time and energy you put into the courses and tour during Paintball Extravaganza, I was extremely impressed. I was able to attend your courses on Growing the Business, Industry Trends, Birthday Parties and your Field/Pro Shop Tour. We attended Paintball Extravaganza this year in hopes of learning as much as we possibly could before moving from mobile only operations to opening our retail location and field with the intent of avoiding some of the mistakes commonly made by others. It was reassuring that several of the things we were planning were suggestions you made, particularly the ideas of contacting schools/churches/sports teams to work with them for fundraising, one of our goals is to give back to the community and having a successful model for that which also helps to grow our business is a win/win. Something we hadn’t considered was all of the potential up-sales for items for birthday parties. As a parent, I know how stressful it can be putting together a birthday party and the idea of having items like gift bags & candles available was not something I had thought of.
Thank you again for your time and investment in furthering the sport of paintball.
Todd Nicholson
Mobile Action Sports, Inc.
Bayou Games, LLC
“CANNOT WAIT TO INCORPORATE WHAT I’VE LEARNED”
I thought I’d email some feedback about the classes you taught at the Paintball Extravaganza and to ask for a copy of your Fundraiser Flyer.
I attended the seminars on Rapidly Growing Your Business with Little to No Expense, Birthday Parties Are Big Business, and the Friday tour of your facility. The information you shared is invaluable and the marketing methods and up-selling techniques you use will benefit my business beyond measure. I cannot wait to incorporate what I’ve learned from you into my business model. I recommend that newly starting paintball fields take every class you offer. I also recommend that existing paintball fields attend your class in order to remind themselves that there is more to it than just selling paintballs. Thank you so much for the info!
Dustin Hester
Battle Park, OK
“VERY INFORMING AND RELEVANT”
Thanks Pev!!! I attended your class at this years Extravaganza and found it very informing and relevant. Within a week of returning to my paintball park I started looking for local youth sport administrators to see their interest in paintball fundraising. I was amazed that within day’s I already had Hockey, Baseball, and Football organizations excited about doing paintball fundraisers. Thanks Mike for all our help!!
Michael McKinley, President
The Paintball Park @ Pekin, IL
“TIME WELL SPENT”
We would like to take this opportunity to thank you for the time spent during the tour and seminars. We found the seminars very informative and time well spent- we came away with some great ideas that we can implement in our own company to try to increase traffic flow. We especially appreciated your attention to customer service, which re-enforces our own philosophy that without happy customers, you will not have repeat customers or new business. We hope that we can successfully implement some of the great ideas you shared during your lecture and appreciate the open communication.
Shayne Cameron, Owner/Operator
Cameron Speedway and Amusements, Inc.
“THE FIELD TOUR WAS A GREAT HIT”
I wanted to drop you a note to let you know how informative your seminars are. Last year we came to Paintball Extravaganza before my Son and I opened our Store & Field. Even though we are in a small market with 6 fields within 10 miles we have had tremendous success using the info you provide at last years seminars. This year we not only took both your seminars again, but we also stayed around Friday for your Field Tour.
The Field tour was a great hit for us. We have already implemented changes at our field the day after we took your field tour.
Thank you for all your help and what you do for the Paintball Industry. It is great to see someone that gives back to the industry he loves.
John J. DiDonato, Co-Owner
Gear Up Paintball, Hammonton, NJ
“REALLY ENJOYED YOUR PRESENTATIONS”
Thank you for your time and I really enjoyed your presentations.
Timothy M. Bennett, General Manager
Holland NASCAR Motorsports Complex
Holland Paintball Adventure Park
ABOUT
Mike "Pev" Peverill offers 22 years of experience and knowledge in the paintball industry to educate, train, and mentor Paintball Field & Store Owners. He offers a variety of seminars that are guaranteed to help Grow Your Own Paintball Business.
